The LINX Standard: Relationships + Performance

At LINX Consulting, we believe that great companies are built at the intersection of strong relationships and high performance. One without the other is incomplete.

You can have a team that’s high-performing but toxic. Or one that’s supportive but ineffective. True leadership requires both.

That’s why the foundation of everything we do—both inside our company and with our clients—is built around a dual commitment:

  • Human regard – how we treat each other, communicate, collaborate, and build trust
  • Organizational performance – how we think, act, and deliver outcomes with consistency and accountability

We teach this value equation to our clients because we live it ourselves. And we’ve learned over 25 years and 2,000+ engagements that businesses who balance these two sides build lasting success—from the inside out.

The LINX Consulting Values:

Each value below reflects how we operate, how we serve, and what we expect from ourselves and our clients:

  • We trust each other.
  • We support each other.
  • We communicate directly and effectively.
  • We succeed as one.

We believe real progress comes through collaboration. That means direct communication, clear roles, mutual trust, and shared wins. Internally and with clients, we operate like one team—with high expectations and high respect.

  • We are agents of our own success.
  • We are powerful.
  • We operate with integrity.
  • We own our results.

We don’t pass the buck. We believe that leadership begins with personal ownership—and that every person has the capacity to create meaningful impact. In our world, responsibility isn’t a burden—it’s a superpower.

  • We are the best solution for our clients.
  • We work intelligently.
  • We are innovative.
  • We are resourceful.
  • We create value.
  • We do it right.

Excellence isn’t perfection—it’s consistently doing the right things, the right way, with the right intention. We solve real problems, not surface-level symptoms. We bring clarity, insight, and results that move the needle.

  • Our understanding and abilities.
    • We are hungry for knowledge.
    • We always seek “the next best thing.”
    • We embrace evolution.
  • Our business and capabilities.
    • We are a green company.
    • We are a technology company.

We don’t settle for what worked yesterday. We stay curious, keep learning, and adapt with the times. Our clients benefit because we’re always sharpening our tools and pushing what’s possible—technologically, strategically, and environmentally.

  • We operate as professionals.
  • We are grounded in reality.
  • We maintain our resources.
  • We always want more!

Work should matter—and it should energize us. At LINX, we take our work seriously, but not ourselves. We believe joy and professionalism can coexist, and that energy, hunger, and grounded confidence are contagious in any organization.

Living the Values

Our values aren’t slogans. They’re standards.  They show up in how we talk to each other. How we talk to you. How we manage projects, own mistakes, deliver feedback, and celebrate wins.

They’re why our clients trust us, and why our results speak for themselves.

I’m pretty sure none of this would have happened if I hadn’t been fired from Apple. It was awful tasting medicine, but I guess the patient needed it. Sometimes life hits you in the head with a brick. Don’t lose faith. I’m convinced that the only thing that kept me going was that I loved what I did. You’ve got to find what you love. And that is as true for your work as it is for your lovers. Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it. And, like any great relationship, it just gets better and better as the years roll on. So keep looking until you find it. Don’t settle.

- Steve Jobs